Sisters Lindsey, Lauren and Katie grew up outside San Francisco. All three started out in creative industries and have now decided to focus on art prints for children. Since starting their own families, decorating nurseries, and purchasing baby shower gifts, they could not find artwork that appealed to both children and adults. So they decided to start their own line, which is how Tree and the Rock was created!When they were kids, they used to hike to a very special place called the Tree and the Rock in their hometown. Because of the countless memories spent as a family at this location, the sisters decided to name their new business after this significant spot from their childhood.